One Way Text Links
Article by Rod Bradley
June 9, 2013
High quality one way text links can improve the rankings by the major search engines, such as Google, Yahoo, and Bing, as well as increase the website traffic by potential customers for an online business’ website. However, not all one way text links are the same. One way text links that are bought online or those that are obtained from link farms will certainly not provide the webmaster with the results that they need for a slumping marketing campaign.
Buying one way text links online is never a good idea. In fact, the idea is so bad that the major search engines, especially Google, might well penalize the webmaster’s online business’ website if they determine that the one way text links were paid for. The major search engines have ways of determining if the one way text links were paid for. Although the major search engines won’t penalize webmaster for using them, one way text links from link farms are no better. In either case, links obtained from these sources won’t provide any real results.
High quality one way text links need to have the SEO (Search Engine Optimization) metrics, such as the selection of heading, URLs, title pages, and keyword(s) or key phrases employed. In addition, high quality one way text links must also have high quality, useful, interesting, unique, informative content, and well written content. Even small mistakes in spelling and grammar can mean no meaningful results for the online business’ website. Also, that high quality content needs to be related to the online business’ website. Potential customers simply won’t click on a one way text link that has no relationship with the website that they are currently visiting in search of specific information.
Buying one way text links online or obtaining them from a link farm is simply a waste of time and money. However, there is a better alternative which is hiring a professional SEO service company such as LinkHelpers. This is somewhat more expensive but a much better proposition because we only provide high quality one way text links. Our SEO experts hand builds all of the one way text links for our customers. This ensures that the other sub-factors within SEO, such as URL, headings, keyword(s), and title page, are selected properly. This is the first step in ensuring that the customer’s online business’ website enjoys an improvement in the search engine rankings as well as an increase in website traffic.
In addition to high quality content, LinkHelpers will make sure that the one way text link also contains high quality informative, unique, useful, and interesting content. The biggest mistake that many webmasters make when building a one way text link is not including high quality and useful content. Potential customers won’t even get to the one way text link if there is nothing that interests them to read. This is the second way that we ensure that the customer’s online business’ website receives an improvement in the search engine rankings and an increase in website traffic.
LinkHelpers also understands that the high quality content must also be relevant. When potential customers who are looking on a website for automotive paint see a backlink for swimming pools, they aren’t likely to click on the one way text link. We make sure that the high quality content is also relevant. This is the third way that we make sure that the online customer’s business’ website enjoys an improvement in the search engine rankings and an increase in website traffic.
