Link Baiting
Article by Rod Bradley
June 9, 2013
Linkbaiting is the process of writing and publishing content that is so interesting, informative, unique, or otherwise so compelling that it attracts links from other websites such as social media websites, blogging websites, and news websites. Some of the methods for linkbaiting include being through, contrary, controversial or provocative, and addressing a specific community. However, all of the other facets of links still apply which make linkbaiting more difficult than it originally seemed.
The major search engines, particularly Google, have become extremely complicated and discriminatory as a result of the increased competition among businesses online. This means that the writer of the linkbait needs to be very well informed about all of the sub-elements of SEO (Search Engine Optimization), such as the selection of keyword(s), title pages, anchor text, headings, and URLs. In addition, linkbait writers need to make sure that the content is grammatically correct. Even spelling mistakes can make the linkbait less than effective.
In addition, linkbait writer need to make sure that the linkbait is relevant to the online business’ website. Regardless of how provocative the linkbait is, potential customers aren’t going to be interested in it if it has nothing to do with the reason that that are looking at that particular website in the first place. The objective of linkbait is to convert potential customers into paying customers. One way to do this is to use the linkbait to increase the number on links to an online business’ website to improve the search engine rankings of that website and increase the website traffic by potential customers. Also, it is critical that the linkbait be well written, informative, interesting, unique, and even teasing. This will cause the potential customer to want to click on the link to learn more. Considering all of the time and effort involved with writing linkbaits, it may not be cost effective.
A much more cost effective to write linkbaits is to hire a professional and reputable SEO service company such as LinkHelpers. We only build high quality linkbaits for our customers. It takes a lot of difficult work by some very talented people to build high quality linkbaits. We have a .staff of professional SEO experts to make sure that as aspects of SEO are properly addressed. We also have a staff of researchers that make sure that the content is relative to our customers’ online business’ website. In addition, we have a staff of talented professional writers that will make sure that the linkbaits contain high quality content that is interesting and useful.
LinkHelpers only builds high quality linkbaits. Although our SEO service may be a more expensive that some other ways of obtaining linkbaits, our linkbaits will get results. In other words, our SEO services are cost effective. LinkHelpers believes that the focus of all linkbaits should be equally placed on SEO, relevance, and quality and usefulness of the content. Without any of those elements, linkbaits are simply a waste of time and money.
Since LinkHelpers is only as successful as our customers’ online business, will make sure that our online customers’ business’ website enjoys significant improvement in the search engine rankings as well as an increase in website traffic by potential customers as a result of implementing our linkbaits.
