One Way SEO Links
Article by Rod Bradley
June 9, 2013
One way SEO (Search Engine Optimization) links are links that have been built using SEO principles to an online business’ website from another website without any reciprocation. Although all one way links need to be built using SEO (Search Engine Optimization), that is all too frequently not the case. Unless a webmaster is well trained in SEO, the one way links that they build won’t be based in SEO. There are also other elements that are closely related to SEO that are also often overlooked. Leaving any of these elements out reduces the possibility that the online business’ website will experience any improvement in the major search engine ratings or any increase in website traffic by potential customers. After all, the name of the game is converting potential customers into paying customers.
When building a one way SEO link, another element that is often overlooked is the need for high quality, interesting, useful, unique, and informative content. Potential customers simply are not going to take the time to read a link that is poorly written or uninteresting. Even small grammatical spelling errors can be the difference between and online business’ website that gets good results and one that doesn’t.
In addition to having high quality content in the one way SEO link, that content must be relevant to the online business’ website. Potential customers simply won’t click on a link that has nothing to do with the website that they are currently visiting. An example might be a potential customer who is searching for car parts on an automotive website and sees a link for house paint.
In order to save time and effort, some webmasters resort to trying to buy one way SEO links. These webmasters are simply throwing their money away. Purchased one way SEO links will not produce any tangible results and the webmasters online business’ website could be penalized in the major search engines determine that purchased one way SEO links are being used.
A better alternative to building one way SEO links is to hire a link building service such as LinkHelpers. For those webmasters who simply don’t have the time or the necessary skill this may be their best option. LinkHelpers understands that the best way to build high quality links through SEO (Search Engine Optimization) techniques, relevant, and high quality, useful content. We also understand that there are many sub-elements within SEO, including anchor text, headings, and URL, keyword, and title page selection. All of these elements have to be considered when building a high quality one way SEO link. We have SEO professionals who will ensure that all of the criteria for SEO are met for all of our customer’s one way SEO links to make sure that there is an improvement in the search engine rankings as well as an increase in website traffic.
We also understand that relevance is another very important element that has to be considered when building a high quality one way SEO link. Potential customers will never see the link if they don’t visit the non-relevant website. Therefore, we only build one way SEO links that are relevant to the customer’s online business’ website niche.
LinkHelpers also believes that high quality, useful and relevant content is equally important for a high quality one way SEO link. The biggest mistake that many link builders make is probably is not including high quality and useful content that is relative to the website in their links. Potential customers will not take the time to read something that they are simply not interested in.